Digiprint USA

November 21, 2016

Digiprint Supplies USA

DigiPrint-USA is an innovative online platform dedicated to providing high-quality printing solutions tailored to meet the diverse needs of businesses and individuals. The website features a user-friendly interface that allows customers to easily navigate through a wide range of services, including custom printing, graphic design, and promotional products. With a strong emphasis on quality and customer satisfaction, DigiPrint-USA ensures fast turnaround times and competitive pricing, making it the go-to destination for all printing needs in the USA.

DigiPrint-USA, a startup in the printing industry, sought to establish a robust online presence to compete in the growing e-commerce market. Ten years ago, they approached Emsoftware for assistance in developing an e-commerce website that would facilitate their business goals.

Objectives

    • Develop a user-friendly e-commerce website
    • Increase return on investment (ROI)
    • Improve search engine visibility for key terms
    • Implement effective digital marketing strategies

Challenge

DigiPrint-USA faced several challenges, including:

  • Lack of an online sales platform
  • Minimal visibility on search engines
  • Unoptimized marketing efforts

Solution

  1. E-commerce Website DevelopmentDesigned and launched a fully functional e-commerce website tailored to showcase DigiPrint-USA's products and services.
    • Ensured the website was mobile-responsive, easy to navigate, and optimized for conversions.
  2. Search Engine Optimization (SEO)
    • Conducted extensive keyword research and implemented on-page SEO strategies.
    • Optimized content to target relevant keywords, resulting in 80% of keywords ranking on the first page of Google search results within six months.
  3. Digital Marketing Strategies
    • Developed and executed comprehensive Google Search Ads and Shopping Ads campaigns to drive targeted traffic.
    • Launched Facebook Ads to enhance brand awareness and reach potential customers effectively.
    • Continuously monitored and adjusted campaigns based on performance metrics.

The Result of Our Work

Through a collaborative effort, Emsoftware successfully transformed DigiPrint-USA's digital landscape, providing them with the tools and strategies needed for remarkable growth. This case study highlights how our comprehensive approach to e-commerce development and digital marketing can lead to significant improvements in both visibility and financial performance.
  • ROI increased from 0% to 200% within just six months of the website launch.
  • Achieved 80% of targeted keywords on top search engine results, significantly boosting organic traffic.
  • Established a strong online presence that contributed to sustained growth in customer acquisition and sales.
  •  
4.9% CTR
20% less CPA
200+ % ROI
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